Knower is a Los Angeles-based experimental funk and electronic duo. The group consists of drummer and producer Louis Cole. The other half of Knower is vocalist and multi-instrumentalist Genevieve Artadi. Together, they have created one of the most distinctive sounds in modern independent music. Knower exists at the crossroads of funk, jazz, electronic music, pop, and internet culture. Their work is both deeply musical and deliberately irreverent. They are known for technical mastery paired with humor and satire.
Knower was formed in the late 2000s in Los Angeles. Both members were active in the city's vibrant music scene. Los Angeles provided fertile ground for experimentation. The city's jazz, funk, electronic, and DIY communities overlapped heavily. This environment helped shape Knower's open-ended aesthetic.
Genevieve Artadi brought a different but complementary background. She studied jazz vocals and composition. Her voice became a defining element of Knower's sound. Artadi's vocal style is agile, expressive, and rhythmically complex. This works perfectly with Cole's approach, which blends meticulous composition with chaotic energy.
Knower began releasing music independently. Early releases were often self-produced and distributed online. The internet played a crucial role in their rise. YouTube, in particular, became a key platform. Their music videos were low-budget but creatively bold. These videos often featured surreal imagery. They frequently used absurd humor and exaggerated performances. Nowadays, their legacy is still unfolding. Their influence will likely grow over time. They stand as a testament to creative freedom. They prove that innovation often comes from the margins.